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Information and experience working for you. |
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1563 Brentwood Dr Marietta, Ga. 30062 770-578-0744
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Supermarkets
The following methodology may be used for specific areas or for a whole metro region. When looking at large regions, this approach can focus your time and efforts into sections that will be more likely to produce a new site. The following process begins after the regional analysis has been narrowed down to a smaller area of study.
Identify Potential: We look at the forecasted grocery store potentials and map the density of the weekly available sales.
Show Existing Markets: Draw a buffer around the targeted supermarket chain.
Locate Unmet Demand: Find the gaps that appear for the year 2007.
Project Sales: Build a gravity model and forecast the weekly sales.
Get the Site: Now what?
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| Information and experience working for you. | |||